Visibility in the media is something many researchers strive for. It can help raise awareness for your research in the wider research community, and among the general public. It can even help attract research funding.
To succeed you must first ask yourself who you are trying to reach, and why. This will help you determine which media outlet to target. You must also consider how to present what you are trying to communicate - writing for a scientific publication is very different to writing for a local or national newspaper, or for the web.
Help and support
Our press office can help you plan a media strategy, perfect your press release, practice interview skills and much more.
Tel: +46 (0)46 222 07 69
Ulrika Forsgren Högman
Head of Communication and Collaboration
Tel: +46 (0)46 222 05 83
Mob: +46 (0)72 220 66 04